Meet Phrey Ogenyi, CEO IMBUE, a Gospel Magazine circulated in Nigeria and internationally, the brain behind Imbue top 20 on Kiss Fm, in Nigeria and his thoughts on the release of the Eight Issue HERE , challenges facing the rise of Gospel Magazine in Nigeria and why he thinks the unity of the church is crucial to improving the potential in our Young Dreamers…….
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| OGENYI PHREY CEO IMBUE MAGAZINE |
Tell us more about Imbue
Imbue
Entertainment LLC is a Nigerian based media and publishing company that seeks
to influence lives through value-driven, wholesome entertainment. It was founded
in 2008 and has expanded to include radio programming (Imbue Top20 Hosted by
I.B. on Kiss FM), TV programming (Da Music Room hosted by Paul Kolo, I.B. and
Dj Ernesty), events and a vigorous online presence.
Entertainment LLC is a Nigerian based media and publishing company that seeks
to influence lives through value-driven, wholesome entertainment. It was founded
in 2008 and has expanded to include radio programming (Imbue Top20 Hosted by
I.B. on Kiss FM), TV programming (Da Music Room hosted by Paul Kolo, I.B. and
Dj Ernesty), events and a vigorous online presence.
What inspired the creation of Imbue?
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Imbue
started, first as a thought / a desire to do “something more” for the Gospel
music industry. I felt gospel artists did not really have platforms where they
could excel being “Gospel” and so, very easily, a lot of young upcoming artists
fell out. More so, young people who want to live a good-fun life and yet
glorify God have no place to express it apart from the church.
started, first as a thought / a desire to do “something more” for the Gospel
music industry. I felt gospel artists did not really have platforms where they
could excel being “Gospel” and so, very easily, a lot of young upcoming artists
fell out. More so, young people who want to live a good-fun life and yet
glorify God have no place to express it apart from the church.
What is your vision for
Imbue?
Imbue?
One
of my core visions of the dream is to make a lasting mark, to pose and play a
preceding role in gospel infotainment industry; basically to make Jesus
‘Famous’. I seek to surpass the level of perceived significance and
perfection in entertainment, hereby creating an inviting environment for change
geared towards the purpose of man which is worship.
of my core visions of the dream is to make a lasting mark, to pose and play a
preceding role in gospel infotainment industry; basically to make Jesus
‘Famous’. I seek to surpass the level of perceived significance and
perfection in entertainment, hereby creating an inviting environment for change
geared towards the purpose of man which is worship.
What has the production experience been like this far?
I must confess it has been a learning but fun process! It brings
great joy to make a difference and to impact people with the truth coated in
fun.
great joy to make a difference and to impact people with the truth coated in
fun.
What’s your take on the state of Christian Magazine production in
the country?
the country?
In Nigeria, I can say its poor. I see publications start and end.
The potentials of young ‘dreamers’ are usually cut short by the diverse entity
of an un-unified church. Magazines are few. However, the growth in blogs and
online resources is quite encouraging. The energy and impact of Christian
magazine publications outside Nigeria are enormous though I see them face
challenges too. Challenges are a common factor, we must surmount them.
The potentials of young ‘dreamers’ are usually cut short by the diverse entity
of an un-unified church. Magazines are few. However, the growth in blogs and
online resources is quite encouraging. The energy and impact of Christian
magazine publications outside Nigeria are enormous though I see them face
challenges too. Challenges are a common factor, we must surmount them.
What missing link do you think is needed for magazines such as
yours to thrive?
yours to thrive?
First is the ‘God factor’ and doesn’t mean being lackadaisical
about the project. Another problem is research: we hate to study despite it
being a way to move forward. We don’t live long enough to make all possible mistakes.
Lastly, a missing link is to find new ways around barriers; understanding the
times and seasons.
about the project. Another problem is research: we hate to study despite it
being a way to move forward. We don’t live long enough to make all possible mistakes.
Lastly, a missing link is to find new ways around barriers; understanding the
times and seasons.
What is your audience expecting from the release of the 8th Edition
of Imbue?
of Imbue?
Asthe cover indicates, we’re embracing and show-casing people who’ve made a
remarkable impact in the gospel industry with their unique sounds, properly
making them household names in Nigeria and Loyiso Bala is the cutting-edge-guy.
Lol. This issue also features great minds and voices like the awesome Kenny
Kore, the beautiful Joan Paul, Royal Tailor, Jungle Fever, Flo Rocka, amongst
others! Without doubt, you’ll find this a remarkable read and a good way to
kick-start yourself if the year seems to be going by in a blur for you!
Another beautiful thing about this issue is the launch of our
Issuu platform where lovers can read magazines on their mobile platforms and
even download them for free. So it is cocktail of goodies.
Issuu platform where lovers can read magazines on their mobile platforms and
even download them for free. So it is cocktail of goodies.
Looking back from the First and now the 8th Edition
what has been the major change?
what has been the major change?
A lot! Design has greatly improved and professionalism is on the
rise. We have a higher reach, quality of print and experience! There’s being a
whole lot of growth in the right areas.
rise. We have a higher reach, quality of print and experience! There’s being a
whole lot of growth in the right areas.
Author
great vision! Getting there